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	<title>Comments on: One line of Service Design &#8211; the list</title>
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	<item>
		<title>By: Guts Service Design &#124; Creating Brilliant Service Experiences &#124; Goa, India &#187; Blog Archive &#187; Service Design in a line</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-1394</link>
		<dc:creator>Guts Service Design &#124; Creating Brilliant Service Experiences &#124; Goa, India &#187; Blog Archive &#187; Service Design in a line</dc:creator>
		<pubDate>Fri, 22 May 2009 11:34:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-1394</guid>
		<description>[...] </description>
		<content:encoded><![CDATA[<p>[...]</p>
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		<title>By: Adam Lawrence</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-1391</link>
		<dc:creator>Adam Lawrence</dc:creator>
		<pubDate>Thu, 21 May 2009 11:36:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-1391</guid>
		<description>Service design is finding better ways to give people what they need.</description>
		<content:encoded><![CDATA[<p>Service design is finding better ways to give people what they need.</p>
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		<title>By: Abhisek</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-1080</link>
		<dc:creator>Abhisek</dc:creator>
		<pubDate>Sun, 29 Mar 2009 18:26:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-1080</guid>
		<description>Just as products are designed to be astheitcally pleasing, functional and affordable, services need to be designed to make them useful, usable, desirable, efficient and effective. Service Design does this.</description>
		<content:encoded><![CDATA[<p>Just as products are designed to be astheitcally pleasing, functional and affordable, services need to be designed to make them useful, usable, desirable, efficient and effective. Service Design does this.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Damian Kernahan</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-1015</link>
		<dc:creator>Damian Kernahan</dc:creator>
		<pubDate>Fri, 27 Feb 2009 02:46:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-1015</guid>
		<description>Service Design is the thinking and designing of every interaction that a service organisation has with its customers, in such a way that the organisation delivers both a dramatically improved customer experience and increased profitability.</description>
		<content:encoded><![CDATA[<p>Service Design is the thinking and designing of every interaction that a service organisation has with its customers, in such a way that the organisation delivers both a dramatically improved customer experience and increased profitability.</p>
]]></content:encoded>
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	<item>
		<title>By: elliott williams</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-798</link>
		<dc:creator>elliott williams</dc:creator>
		<pubDate>Sun, 13 Apr 2008 14:36:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-798</guid>
		<description>Service design is the creation of symbols, artifacts, environments, processes, and systems to facilitate deliberate action.</description>
		<content:encoded><![CDATA[<p>Service design is the creation of symbols, artifacts, environments, processes, and systems to facilitate deliberate action.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: think carrie, think! &#187; Blog Archive &#187; One Line of Service Design, part 2</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-760</link>
		<dc:creator>think carrie, think! &#187; Blog Archive &#187; One Line of Service Design, part 2</dc:creator>
		<pubDate>Tue, 08 Apr 2008 22:53:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-760</guid>
		<description>[...] Just a short update&#8230; I asked my mentor from this summer, Susan Spraragen (who is currently in Paris presenting our work on service blueprinting) what her service design one-liner would be. Here&#8217;s what she contributed: [...]</description>
		<content:encoded><![CDATA[<p>[...] Just a short update&#8230; I asked my mentor from this summer, Susan Spraragen (who is currently in Paris presenting our work on service blueprinting) what her service design one-liner would be. Here&#8217;s what she contributed: [...]</p>
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		<title>By: Anouk</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-795</link>
		<dc:creator>Anouk</dc:creator>
		<pubDate>Mon, 07 Apr 2008 09:44:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-795</guid>
		<description>Good blog Marc!

A reaction on:
&quot;Service Design is giving people what they want, the way the want it, when they want it&quot;. - Paul Thurston

&quot;Service design is giving people what they didn&#039;t even know they wanted, but when they experience it, it blends into their lives smoothly.&quot;
(And in the best case they realize they dreamed of it all the time...)</description>
		<content:encoded><![CDATA[<p>Good blog Marc!</p>
<p>A reaction on:<br />
&#8220;Service Design is giving people what they want, the way the want it, when they want it&#8221;. &#8211; Paul Thurston</p>
<p>&#8220;Service design is giving people what they didn&#8217;t even know they wanted, but when they experience it, it blends into their lives smoothly.&#8221;<br />
(And in the best case they realize they dreamed of it all the time&#8230;)</p>
]]></content:encoded>
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	<item>
		<title>By: Jacqueline</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-813</link>
		<dc:creator>Jacqueline</dc:creator>
		<pubDate>Sun, 30 Mar 2008 20:04:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-813</guid>
		<description>Service design is human to human marketing in other words treating your customers/users as human beings in stead of seeing them as human buyings.</description>
		<content:encoded><![CDATA[<p>Service design is human to human marketing in other words treating your customers/users as human beings in stead of seeing them as human buyings.</p>
]]></content:encoded>
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	<item>
		<title>By: One line of service design &#124; The Customer Experience Labs</title>
		<link>http://www.31v.nl/2008/03/one-line-of-service-design-the-list/comment-page-1/#comment-812</link>
		<dc:creator>One line of service design &#124; The Customer Experience Labs</dc:creator>
		<pubDate>Sun, 30 Mar 2008 19:31:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.31v.nl/weblog/2008/03/one-line-of-service-design-the-list/#comment-812</guid>
		<description>[...] Read these and other &quot;one liners of service design&quot; at the 31Volts blog. [...]</description>
		<content:encoded><![CDATA[<p>[...] Read these and other &quot;one liners of service design&quot; at the 31Volts blog. [...]</p>
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