Monthly Archives: April 2009

Introducing the off-stage experience

Imagine having a friendly chat while waiting in line at the local bakery store or sitting next to someone with a too loud iPod in the public transport. In both situations your service experience is influenced even though you don’t have any direct interaction with the company providing the service.… »
by Marc Fonteijn Tags: , , , |

The essence and purpose of design

The waag society reports on the presentation by Henk Oosterling for the Premselal institute. Henk tells the story a lot of (service) designers have been telling for quite some time now. Design has the power to transform our society. We can’t emphasize and repeat it often enough (sorry for the… »
by Marc Fonteijn Tags: , , , |

Service Design 101

Op verzoek heb ik een document geschreven waarin op beknopte en eenvoudige wijze wordt uitgelegd wat service design is. Ik hoop dat dit gelukt is! Service Design 101 Bedrijven zijn de afgelopen decennia heel erg goed geworden in het verlagen van productiekosten, het verhogen van efficiëntie. Dit was te realiseren… »
by Marcel Zwiers Tags: , , |

Designing Experiences by Bill Buxton at MIX09

Here’s a great presentation by Bill Buxton who you might know from his book Sketching User Experiences. At MIX09 he talks about the value of experiences and the fact that we can design them. Don’t focus on the next product you want to design, focus on the unique experience you… »
by Marc Fonteijn Tags: , , , , , |
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